Hamburger menu for the site
We continue to discuss the topic of navigation in web projects. After considering examples of breadcrumbs, we decided today to talk about the so-called hamburger menu. There was a time…

Continue reading →

The browsers we choose
Now let's talk about browsers. And what to say about them, you say, and so everything is clear - this is the program with which we look at Web pages.…

Continue reading →

What can reduce conversion on landing pages?
Landing pages are landing pages of a site to which visitors get from search, contextual advertising or other channels. As a rule, landing pages of a site contain an offer…

Continue reading →

pay attention

Effective website footer design

Developers often overlook that the footer for a site (translation from English footer / basement) is one of its basic elements. It can provide more complete information about the company, and also performs various useful functions: it facilitates navigation, helps visitors navigate a web project and is useful for some commercial purposes.

Earlier in the blog, we examined the development of the website header, and today we’ll talk about the basement. Here you need to competently approach the choice of control components that will be included in it in order to get an effective and optimal solution. We bring to your attention a translation of the article from Agentestudio, which contains the best practices on the design of the footer and its illustrative Continue reading

Online Store Conversion

For any online store, an important indicator of the effectiveness of its work is the level of conversion. The conversion of an online store is a purchase made by visitors, and its level shows the ratio of the number of visitors to the online store who made a purchase to the total number of visitors for a certain period of time. The higher the conversion rate of the online store, the higher its effectiveness is evaluated.

The conversion of an online store is influenced by many factors, not the least of which is the level of usability. If visitors are comfortable using the online store, the likelihood of successful shopping increases. If the usability level is low, then visitors who want to buy something can “drop out” already Continue reading

Design professions
Almost every profession has its own specializations. A web designer can only create landings or engage exclusively in the development of corporate sites, and a specialist in advertising graphics can…

...

The main types of user interface buttons
Buttons are one of the most famous interactive user interface elements. They play a very important role in creating user interaction and creating a positive experience. Continuing a series of…

...

Gamification on the site: what is it and why is it necessary?
Currently, on a variety of sites, including business sites, you can find elements of the so-called gamification (gamification, gamification) - a technique that turns user interaction with the site into…

...

B2B usability sites: what is important to consider?
Sites of the “business for business” format, known as B2B, usually provide for a slightly different scenario for interacting with visitors than sites such as “business for customer”. Therefore, the…

...