How to create an attractive website?
So, you want to make a useful, beautiful and convenient site. What is needed for this? What factors influence the popularity of a website? What is the best place to…

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Pagination or endless scrolling: what to choose?
When a large data set has to be demonstrated within a single web page, developers or website owners usually have to choose between two main ways of presenting such data:…

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A few words about encodings
Anyone who knows everything about this can skip this article, but I will tell the rest about the causes of various encodings and the problems of web design associated with…

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Effective website footer design

Developers often overlook that the footer for a site (translation from English footer / basement) is one of its basic elements. It can provide more complete information about the company, and also performs various useful functions: it facilitates navigation, helps visitors navigate a web project and is useful for some commercial purposes.

Earlier in the blog, we examined the development of the website header, and today we’ll talk about the basement. Here you need to competently approach the choice of control components that will be included in it in order to get an effective and optimal solution. We bring to your attention a translation of the article from Agentestudio, which contains the best practices on the design of the footer and its illustrative Continue reading

Online Store Conversion

For any online store, an important indicator of the effectiveness of its work is the level of conversion. The conversion of an online store is a purchase made by visitors, and its level shows the ratio of the number of visitors to the online store who made a purchase to the total number of visitors for a certain period of time. The higher the conversion rate of the online store, the higher its effectiveness is evaluated.

The conversion of an online store is influenced by many factors, not the least of which is the level of usability. If visitors are comfortable using the online store, the likelihood of successful shopping increases. If the usability level is low, then visitors who want to buy something can “drop out” already Continue reading

Why do we need SSI?
A! So you don’t even know what it is? And, moreover, do not understand why you need it? Well, then you have come where you need to. Today they explain…

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Gamification on the site: what is it and why is it necessary?
Currently, on a variety of sites, including business sites, you can find elements of the so-called gamification (gamification, gamification) - a technique that turns user interaction with the site into…

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What can reduce conversion on landing pages?
Landing pages are landing pages of a site to which visitors get from search, contextual advertising or other channels. As a rule, landing pages of a site contain an offer…

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Servant of two masters
Yes, this is a poor web designer who has to spend a lot of effort to tame and train pages, so that it would be nice to look at them…

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