AIDA Web Design Advertising Model
AIDA is a popular marketing term for a consumer behavior model that describes the sequence of events that lead to a purchasing decision. Initially, the AIDA model was used only…

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How to create a color palette for sites or web interfaces
In Design Mania, there have already been several publications with similar topics: in a note about color matching services for websites, in addition to inspiration resources, we examined a couple…

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What are longreads on sites
The so-called longreads are one of the leading web design trends in 2015, and also, as expected, in 2016. With the help of long reads, sites today do not just…

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Effective website footer design

Developers often overlook that the footer for a site (translation from English footer / basement) is one of its basic elements. It can provide more complete information about the company, and also performs various useful functions: it facilitates navigation, helps visitors navigate a web project and is useful for some commercial purposes.

Earlier in the blog, we examined the development of the website header, and today we’ll talk about the basement. Here you need to competently approach the choice of control components that will be included in it in order to get an effective and optimal solution. We bring to your attention a translation of the article from Agentestudio, which contains the best practices on the design of the footer and its illustrative Continue reading

The main types of user interface buttons

Buttons are one of the most famous interactive user interface elements. They play a very important role in creating user interaction and creating a positive experience. Continuing a series of posts on UI / UX design topics, this article has collected concepts and examples regarding the most commonly used types of buttons found on websites and mobile applications.

Previously, we published a note about the history of changes in the design of buttons on sites and in interfaces (starting from 2009), but now we will consider this element in terms of functionality, purpose and how it is implemented (triggered). This post is a translation of this article from Tubik Studio.

user interface buttons
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Online Store Conversion

For any online store, an important indicator of the effectiveness of its work is the level of conversion. The conversion of an online store is a purchase made by visitors, and its level shows the ratio of the number of visitors to the online store who made a purchase to the total number of visitors for a certain period of time. The higher the conversion rate of the online store, the higher its effectiveness is evaluated.

The conversion of an online store is influenced by many factors, not the least of which is the level of usability. If visitors are comfortable using the online store, the likelihood of successful shopping increases. If the usability level is low, then visitors who want to buy something can “drop out” already Continue reading

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How to improve the online registration form on the site
On the Internet, the registration procedure is found to us as often as the form of authorization on sites. You have to register to perform: in all kinds of web…

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Why does minimal design rule
If you want to create a website, then the main rule to follow is not to overdo it. This is not the first year that web designers have been helped…

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Sliders for the site and factors affecting their usability
On commercial sites, especially when it comes to online stores, today you can often find sliders, or so-called “carousels,” - site design elements in which slides with photos or text…

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Usability of an online store: basic requirements for sample pages
Conversion rates for an online store are influenced by a whole group of factors, among which usability can be called one of the main. When developing, paying close attention to…

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