Site Conversion: Popular Ways to Increase
No matter how modern or pleasant the site may be, if it does not bring the company the expected benefits, it is a “dead weight”. Usually, the degree of usefulness…

Continue reading →

Site Conversion: Popular Ways to Increase
No matter how modern or pleasant the site may be, if it does not bring the company the expected benefits, it is a “dead weight”. Usually, the degree of usefulness…

Continue reading →

Web Design Trends 2015
Many areas of activity are subject to the influence of fashion, including web design. And, for example, even before the onset of 2015, both web design specialists and potential website…

Continue reading →

the introduction

Gamification on the site: what is it and why is it necessary?

Currently, on a variety of sites, including business sites, you can find elements of the so-called gamification (gamification, gamification) – a technique that turns user interaction with the site into an exciting game. But why is gamification necessary on different “serious” sites? What is it and how can it help business? We will discuss this in more detail later.

The main purpose of applying various elements of gamification on sites is to engage potential customers in interacting with the brand, increase the motivation of site visitors to perform actions necessary for the brand, as well as create a more vivid impression of contact with the brand. At the same time, game mechanics for the gamification of sites can be used very different – depending on the characteristics of the Continue reading

What are longreads on sites
The so-called longreads are one of the leading web design trends in 2015, and also, as expected, in 2016. With the help of long reads, sites today do not just…

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Web Design Trends 2015
Many areas of activity are subject to the influence of fashion, including web design. And, for example, even before the onset of 2015, both web design specialists and potential website…

...

A few words about encodings
Anyone who knows everything about this can skip this article, but I will tell the rest about the causes of various encodings and the problems of web design associated with…

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A few words about encodings
Anyone who knows everything about this can skip this article, but I will tell the rest about the causes of various encodings and the problems of web design associated with…

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