We continue to discuss the topic of navigation in web projects. After considering examples of breadcrumbs, we decided today to talk about the so-called hamburger menu. There was a time when this element brought freshness and novelty to user interfaces on mobile devices. This icon has become not only an integral part of the top mobile applications, but also began to be actively used in the site header (in adaptive versions and not only). It got to the point that the menu began to appear even where it was completely inappropriate. As a result, criticism fell on the hamburger menu button, and the former favorite turned into the culprit of the disputes.
Let’s understand and discuss why this navigation format has gained such popularity, and does it have worthy rivals these days? The material was written on the basis of this article, thanks to the author for interesting thoughts. We also recommend looking at examples of hamburger menu icons and scripts for its implementation. Continue reading
Whatever the site, without which it certainly cannot do, is without a menu. And often on one site there are several menus at once – for the main and additional navigation. To make the menu for the site right, it is important to consider the features of the type of this site, its theme, volume, etc.
On different sites, the menu is implemented in different ways: somewhere it’s the usual vertical or horizontal text menu, and somewhere it’s a non-standard flash menu or a menu in pictures. Factors affecting the choice of a solution are very diverse. For example, always more importance is attached to the availability of the menu under different conditions of use of the site. Continue reading
Practically on any commercial site, whether it be a corporate portal, an online store or a modest site like a “business card”, visitors have a so-called call-to-action – a call to action. Most often, call-to-action is presented in the form of a button, while the text of the call may be different. To make the conversion of the button as high as possible, when creating a site, it is important to choose the right call-to-action text.
Any visitor, depending on the type of site and the purpose of his visit, usually has to perform some action: buy a product, order a service, subscribe to a newsletter or request a call back. This so-called targeted action is what visitors are attracted to the site for. And the more visitors perform the desired action, the higher the Continue reading